Search -
Management Mistakes (Series: Wiley Series in Management)
Management Mistakes - Series: Wiley Series in Management Author:Robert F. Hartley This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making. — * It covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management. — * This updated edition features new and curr... more »ent cases which have been added on such companies as Continental Air, Harley Davidson, IBM, Sunbeam, Planet Hollywood, and Toys "R" Us.
* Contains an all new section on "Entrepreneurial Adventures."« less