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Management of Art Galleries
Management of Art Galleries
Author: Magnus Resch
What makes an art gallery successful? How do galleries get their marketing right? Which customer group is the most attractive? In a unique research undertaking, Magnus Resch carefully analyzes the inner life of art galleries. Examples and case studies from leading galleries around the world give an insight into the art scene. The author's broad ...  more »
ISBN-13: 9780714873268
ISBN-10: 0714873268
Publication Date: 11/14/2016
Pages: 152
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Publisher: Phaidon Press
Book Type: Hardcover
Members Wishing: 0
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