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MARKETING PLACES
MARKETING PLACES
Author:
Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein argue that thousands of "places" -- cities, states, and nations -- are in crisis, and can no longer rely on national industrial policies, such as federal matching funds, as a ... more »
Author:
Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein argue that thousands of "places" -- cities, states, and nations -- are in crisis, and can no longer rely on national industrial policies, such as federal matching funds, as a ... more »
ISBN-13: 9780029175965
ISBN-10: 0029175968
Publication Date: 3/22/1993
Pages: 388
Rating: ?
ISBN-10: 0029175968
Publication Date: 3/22/1993
Pages: 388
Rating: ?
0 stars, based on 0 rating
Publisher: Free Press
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review
Genres:
- Business & Money >> General
- Business & Money >> Industries >> General
- Business & Money >> Marketing & Sales >> Marketing >> General
