Skip to main content
PBS logo
 
 

Search - MARKETING IMAGINATION : NEW, EXPANDED EDITION

MARKETING IMAGINATION : NEW, EXPANDED EDITION
MARKETING IMAGINATION NEW EXPANDED EDITION
Author: I.M. Levitt
Since its publication in 1983, The Marketing Imagination has been widely praised as the classic, all-inclusive "Levitt on Marketing." Now Theodore Levitt -- renowned as the Harvard Business School's "guru of marketing" -- has newly expanded his original work to recap the developing globalization debate and to respond to his critics. He ha...  more »
The Market's bargain prices are even better for Paperbackswap club members!
Retail Price: $19.95
Buy New (Paperback): $14.79 (save 25%) or
Become a PBS member and pay $10.89+1 PBS book credit Help icon(save 45%)
ISBN-13: 9780029190906
ISBN-10: 0029190908
Publication Date: 4/21/1986
Pages: 238
Rating:
  • Currently 3.5/5 Stars.
 1
3.5 stars, based on 1 rating
Publisher: Free Press
Book Type: Paperback
Members Wishing: 0
Reviews: Member | Amazon | Write a Review
Read All 1 Book Reviews of "MARKETING IMAGINATION NEW EXPANDED EDITION"

Please Log in to Rate these Book Reviews

 buzzby avatar reviewed MARKETING IMAGINATION : NEW, EXPANDED EDITION on + 6062 more book reviews
I'd suggest going to a ballgame instead.


Genres:


Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2024 PaperBackSwap.com. All Rights Reserved.