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Living It Up
Living It Up
Author: James B. Twitchell
The democratization of luxury, Twitchell contends, has been the single most important marketing phenomenon of our times.
ISBN-13: 9780231124966
ISBN-10: 0231124961
Publication Date: 2/15/2002
Pages: 448
Rating:
  • Currently 4/5 Stars.
 1
4 stars, based on 1 rating
Publisher: Columbia University Press
Book Type: Hardcover
Members Wishing: 0
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 reviewed Living It Up on + 216 more book reviews
An interesting commentary on American's obsession w/ all things luxurious, from Tiffany's to designer bags, to cars.


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