Hot Markets in a Down Economy Author:Zweig White, Associates Most architecture and engineering firms recall the bleak years of the late 1980s and early 1990s. How could they forget it? The real estate market slumped, clients went bankrupt, and work in many market sectors slowed to a crawl. But not all firms went through that turbulence. Firms that worked in less economically driven market sectors fare... more »d well and continued to grow- despite the recession. Hot Markets in a Down Economy for A/E/P & Environmental Consulting Firms provides A/E/P and environmental consulting firms with the market insights they wish they had before the last recession. The report investigates several market sectors that have proven their stability through economic turbulence time and time again. It also examines cyclical markets to assist firms already in those markets to identify areas for growth, even during a downturn. The report provides insight on previous business cycles and the causes of recent recessions. It also introduces the economic triggers that impact market opportunities, such as interest rates, consumer and business confidence, and construction activity. Lastly, the report offers market strategies to help A/E/P and environmental consulting firms survive- and thrive- through the next recession better than the last. It offers insights on positioning in target markets, developing a balanced workload, and identifying market trends. The report also contains extensive contact information for associations, government agencies, publications, web sites, and other resources that firms can use to track general economic performance as well as opportunities in their target market sectors. When the next downturn hits, you'll be prepared!« less