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Hoopla
Hoopla
Author: Crispin Porter + Bogusky, Warren Berger
They've been called "visionary" by both Newsweek and Time, hailed as "the ad world's most talked-about agency" by USA Today, and dubbed "the next big thing" by Business 2.0. They launched the Mini car craze in America, took on Big Tobacco in the controversial Truth campaign, sexed up Virgin Airlines, and made Burger King sizzle once again. And t...  more »
ISBN-13: 9781576873120
ISBN-10: 1576873129
Publication Date: 10/25/2006
Pages: 432
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Publisher: powerHouse Books
Book Type: Hardcover
Members Wishing: 1
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