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Harvard Business Review on Reinventing Your Marketing (Harvard Business Review Paperback Series)
Harvard Business Review on Reinventing Your Marketing - Harvard Business Review Paperback Series
Author: Harvard Business Review
Stop pushing products--and start cultivating customer relationships. — If you need the best practices and ideas for marketing today--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. — This collection of HBR articles will help you: — - Figure out what business you're really in — ...  more »
ISBN-13: 9781422162552
ISBN-10: 1422162559
Publication Date: 5/10/2011
Pages: 272
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Publisher: Harvard Business Press
Book Type: Paperback
Members Wishing: 0
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