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Grassroots Marketing for Authors and Publishers
Grassroots Marketing for Authors and Publishers Author:Shel Horowitz Once you've written your book, the real work starts! Out of the 181, 189 books published in the US one year, 90 per cent sold fewer than 1000 copies. But you dare to succeed without spending a fortune! Whether you publish traditionally, use a subsidy house, self-publish, or run a small/mid-size press, "Grassroots Marketing for Authors and Publis... more »hers" shows you: how to bead the odds and be a success in bookshops; where to find much better targeted markets - including bulk sales; how to get national and local media attention; what easy and profitable online strategies cost little or nothing and create tremendous results; where to locate partners who already reach your best markets - and make them beg to help you; and much more.« less