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Going Dirty: The Art of Negative Campaigning, Updated Edition
Going Dirty The Art of Negative Campaigning Updated Edition Author:David Mark Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were re... more »fined and amplified upon.« less