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A Gift for the Asking: Eight Principles of Successful Fundraising
A Gift for the Asking Eight Principles of Successful Fundraising Author:Gerald S Levey MD, Dan Gordon Dr. Gerald Levey can "Talk the Talk and Walk the Walk." At UCLA as the former dean of the David Geffen School of Medicine and the former vice chancellor of Medical Sciences, he led a team that raised $1.75 billion for the medical sciences. Dr. Levey shares his principles of success and how an organization can learn and apply in their community w... more »hat he did at UCLA. There are only three ways to improve the bottom line of a healthcare organization: raise revenues (harder in this environment), decrease expenses (also difficult, since that is what hospitals have been doing for years), or ask a friend of the institution to donate funds. His principles lay out, step by step, how to achieve the vision and goals of the institution. Dr. Levey's Principles can be adapted to any size organization or community. There are individuals in every community that have affluence. No matter what the size of your organization, if you have a sound fundraising plan, you can achieve great things. If your organization only raised 10 percent of what UCLA did, you would have $175 million. If you only raised 1 percent, you would have $17.5 million. What's holding you back? Apply the lessons in this book and Go For It! --Jerry Pogue, Publisher« less