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Get-real Selling: Your Personal Coach for Real Sales Excellence
Getreal Selling Your Personal Coach for Real Sales Excellence Author:Keith Hawk, Michael Boland Shows salespeople what s at the heart and soul of customer-success driven selling in 55 punchy chapters: The success of your customer is your top priority. Packed with hundreds of those one good tips you find in a single sales book, this one s a fast, no-nonsense read from two pro s with 65 years experience. Not-Real examples to help se... more »llers spot and avoid unproductive, unprofessional patterns. Punchy, boiled-down points in short, 1-2 page chapters make it a great in-flight read that s both hard-hitting and spiritual. Shows how to increase personal and business value to customers and take selling to a higher level of Purpose. Selling Points: Real/Not Real examples give salespeople hungry for growth. Pragmatic Dos and Don ts pithy wisdom from pros. Includes self-test, call preparation checklist, opportunity board, bibliography, executive summary« less