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Generational Selling Tactics that Work: Quick and Dirty Secrets for Selling to Any Age Group
Generational Selling Tactics that Work Quick and Dirty Secrets for Selling to Any Age Group
Author: Cam Marston
Make the sale to four key generationsAll your customers like the same type of service, right? And all your products should be sold the same way to all prospects, right? And the reasons you like your product and service are the same reasons your buyers should like it, right? Wrong!What your sales team doesn't know about Gen Xers, Boomers, Matures...  more »
ISBN-13: 9781118018385
ISBN-10: 1118018389
Publication Date: 4/26/2011
Pages: 241
Edition: 1
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 1
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