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Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist
Fascinate Revised and Updated How to Make Your Brand Impossible to Resist
Author: Sally Hogshead
A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior?fascination?and how businesses, products, and ideas can become irresistible to consumers.In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ...  more »
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ISBN-13: 9780062206480
ISBN-10: 0062206486
Publication Date: 4/26/2016
Pages: 352
Edition: Rev Upd
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Publisher: HarperBusiness
Book Type: Hardcover
Other Versions: Audio CD
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