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Event Studies: Theory, research and policy for planned events (Events Management)
Event Studies Theory research and policy for planned events - Events Management
Author: Donald Getz, Stephen J. Page
Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and clos...  more »
ISBN-13: 9781138899155
ISBN-10: 1138899151
Publication Date: 3/27/2016
Pages: 534
Edition: 3
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Publisher: Routledge
Book Type: Paperback
Members Wishing: 0
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