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eBusiness Fundamentals (Routledge Textbooks in eBusiness)
eBusiness Fundamentals - Routledge Textbooks in eBusiness
Author: Paul Jackson
eBusiness Fundamentals gives a broad overview of key eBusiness issues from both managerial and technical perspectives by introducing issues of marketing, human resource management, ethics, operations management, law, the eBusiness environment, web site design and computing basics. Each chapter has been written by a specialist. Throughout the te...  more »
ISBN-13: 9780415255943
ISBN-10: 0415255945
Publication Date: 7/28/2003
Pages: 224
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Publisher: Routledge
Book Type: Hardcover
Members Wishing: 0
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