Von S. (fortlebender) reviewed Doublespeak: From Revenue Enhancement to Terminal Living : How Government, Business, Advertisers, and Others Use Language to Deceive You on + 6 more book reviews
A quick read, often funny.
The basic idea is contained in the first few pages.
The rest of it gives (and documents) hundreds of other examples.
The basic idea is contained in the first few pages.
The rest of it gives (and documents) hundreds of other examples.
Donna E. (impossible) reviewed Doublespeak: From Revenue Enhancement to Terminal Living : How Government, Business, Advertisers, and Others Use Language to Deceive You on + 3352 more book reviews
Pub. 1990
From Back of Book: Doublespeak is the language of nonresponsibility, carefully constructed to appear to communicate. Four most frequent kinds of doublespeak - euphemism, jargon, gobbledygook, inflated language - gives numeous examples from all walks of life, including business, advertising, medicine, government, and the military.
I say: Interesting, humorous, eye-opening. Since it was published in the 90s it shows many of the roots of todays mish-mash.
From Back of Book: Doublespeak is the language of nonresponsibility, carefully constructed to appear to communicate. Four most frequent kinds of doublespeak - euphemism, jargon, gobbledygook, inflated language - gives numeous examples from all walks of life, including business, advertising, medicine, government, and the military.
I say: Interesting, humorous, eye-opening. Since it was published in the 90s it shows many of the roots of todays mish-mash.
