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Do-It-Yourself Direct Marketing: Secrets for Small Business
DoItYourself Direct Marketing Secrets for Small Business
Author: Mark S. Bacon
In direct marketing, you don’t have to spend big to make a big impact. This updated, new edition of direct marketing whiz Mark Bacon’s acclaimed nuts-and-bolts guide gives you surefire do-it-yourself methods for waging sophisticated, high-power direct marketing campaigns—at a fraction of what it costs the big guys. Thoroughly revi...  more »
ISBN-13: 9780471008767
ISBN-10: 0471008761
Publication Date: 6/13/1994
Pages: 288
Edition: New Ed
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Publisher: John Wiley & Sons Inc
Book Type: Paperback
Members Wishing: 0
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