Diesel World Wide Wear - Cutting Edge Author:Watson Guptill, Ted Polhemus The hip products of this innovative international design company -- jeans and other casual clothing and accessories -- are sold in 30 company-owned stores, from the flagship store in New York City to London, Berlin, and Rome, and in over 80 countries. Cool and ironic ad campaigns, the people-first approach, and a dedication to establishing fashi... more »on trends characterize this company's philosophy.« less