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Dental Internal Marketing from Standard Marketing Procedures for All Dentists
Dental Internal Marketing from Standard Marketing Procedures for All Dentists
Author: Gordon Burgett, Reece Franklin
The fourth chapter of Burgett and Franklin's Standard Marketing Procedures for All Dentists describes Dental Internal Marketing. This book focusses on the 12 forms of internal dental marketing: patient questionnaires, recall campaigns, reactivations, referrals, image materials, "welcome to the practice" letters, internal signs, the receptio...  more »
ISBN-13: 9780910167840
ISBN-10: 0910167842
Publication Date: 11/15/2000
Pages: 66
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Publisher: Dental Communication Unlimited
Book Type: Ring-bound
Members Wishing: 0
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