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Creative Leaps: 10 Lessons in Sucessful Advertising Inspired at Saatchi Saatchi
Creative Leaps 10 Lessons in Sucessful Advertising Inspired at Saatchi Saatchi
Author: Michael Newman, Michael Newman
Important lessons in advertising from an industry leader — Saatchi & Saatchi is one of the best-known names in the advertising business. It's a cradle of creative ideas and a global industry leader. Filled with universal lessons for advertisers and unique methodologies, Creative Leaps explores the transformational power of ideas. It offers firsth...  more »
ISBN-13: 9780470820834
ISBN-10: 0470820837
Publication Date: 5/2/2003
Pages: 250
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 0
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