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Creating A World Class Company: A Triumph of the Entrepreneurial Spirit
Creating A World Class Company A Triumph of the Entrepreneurial Spirit Author:Bob Thomas CREATING A WORLD CLASS COMPANY — A Triumph of the Entrepreneurial Spirit — Bob Thomas — Entrepreneurs striving to build great companies are unable to do so without the knowledge that is revealed in this book. This is the most comprehensive study ever written about the entrepreneurial experience. Why? Because not only is the author a writer, he is a... more » world-class entrepreneur who has created two world-class companies from scratch--one that today is a thriving division of Emerson, a Fortune 500 company, and the other is a division of ABB, the giant Swiss conglomerate."
Why hasn't a book like this been written before? Because CEOs don't know how to write. Their secretaries do all of their writing. Bob Thomas might be the first CEO who writes at a professional level. As a result, because of the absence of the written word, entrepreneurial secrets that have never been in print but are common to all successful entrepreneurs, aren't shared with newcomers. This book solves that problem.
This Book Shows You How To
* Fund your company without investing, selling stock, borrowing or accepting venture capital.
* Structure your company to take full advantage of its being an entrepreneurship and delaying the inevitable bureaucracy.
* Choose and implement the best sales strategy for your company s products and services.
* Establish a nationwide sales network consistent with your company s growth.
* Open foreign markets with foreknowledge of the barriers you can expect to overcome.
* Use Primary Marketing to uncover new markets for your existing products and new product ideas for your existing market.
* Use Secondary Marketing to explore huge market potential for your untried, newly developed products.
* Select partners with dovetailing skills and be assured of partnership compatibility.
* Establish salary levels and/or stock ownership equity based upon each partner s functional value to the company.
* Adapt profit-sharing that is equally rewarding to your company and its employees.
* Implement proven methods of assuring employee loyalty and longevity.
* Choose between going public, being acquired, or holding, if and when the time comes to examine those choices.
* Double the amount of stock you receive in exchange for your company should you be acquired, and protect that stock value while it is restricted.
* Protect your patents, trade secrets, and intellectual property rights.
* Incorporate as many of the entrepreneurial success secrets as possible (Chapter Sixteen), none of which were intended to be kept secret.« less