The Complete Guide to SelfPublishing Author:Tom Ross, Marilyn Ross This new, updated edition of the industry standard shows writers how to get full control over their careers by self-publishing. Writers will see how the publishing industry works and learn how to make it work for them. Packed with maximum profit/minimal risk ideas, — The Complete Guide to Self-Publishing, 4th Edition provides readers with: —
<... more »li>* Step-by-step guidance on every aspect of publishing and marketing a book
* Appendices that list marketing contacts, government help and vendors, including names and addresses
* Updated advice on e-publishing and electronic rights--everything the writer needs to know to tackle this dynamic new medium
* Production tips that can cut design and printing costs
* Proven sales letter formats, cover designs and catalog sheets
* Dynamic marketing strategies for publicity, advertising and sales--specifically, what works and what doesn't