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The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers
The Business Solution to Poverty Designing Products and Services for Three Billion New Customers
Author: Paul Polak
Right now the number of people living on $2 a day or less is more than the entire population of the world in 1950. These 2.7 billion people are not just the world?s greatest challenge?they represent an extraordinary market opportunity. By learning how to serve them ethically and effectively, businesses can earn handsome profits while helping to ...  more »
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ISBN-13: 9781482942200
ISBN-10: 1482942208
Publication Date: 9/9/2013
Edition: Unabridged
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Publisher: Blackstone Audiobooks
Book Type: Audio CD
Other Versions: Hardcover
Members Wishing: 0
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