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Business Planning: The New York Times Pocket MBA Series (New York Times Pocket Mba Series)
Business Planning The New York Times Pocket MBA Series - New York Times Pocket Mba Series Author:Edward Williams, James Thompson, H. Albert Napier Learn the 25 keys to a great business plan, including writing the company's mission, identifying market opportunities, calculating appropriate financial ratios and projecting growth rates, that will help guide your company's expansion and attract necessary financing. Business Planning is part of The New York Times Pocket MBA Series, a reference... more » series easily accessible to all businesspersons, from first-level managers to the executive suite.« less