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Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd
Be Your Own Brand A Breakthrough Formula for Standing Out from the Crowd
Author: David McNally, Karl D. Speak
Brands are typically associated with products and businesses, but David McNally and Karl Speak suggest the same concept can be applied to individuals and relationships, with powerful results. Be Your Own Brand shows how personal branding, like product branding, creates a special type of relationship fueled by a strong belief system and tied to a...  more »
ISBN-13: 9781576752722
ISBN-10: 1576752720
Publication Date: 9/2003
Pages: 158
Rating:
  • Currently 4/5 Stars.
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4 stars, based on 1 rating
Publisher: Berrett-Koehler Publishers
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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