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Blown to Bits
Blown to Bits
Author: Philip Evans, Thomas S. Wurster
Richness or reach? The trade-off used to be simple but absolute: Your business strategy either could focus on "rich" information - customized products and services tailored to a niche audience - or could reach out to a larger market, but with watered-down information that sacrificed richness in favor of a broad, general appeal. — Much of busines...  more »
Audio Books swap for two (2) credits.
ISBN-13: 9781565114456
ISBN-10: 1565114450
Publication Date: 1/1/2001
Edition: 2.5 hours/2 CD
Rating:
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Publisher: Highbridge Audio
Book Type: Audio CD
Other Versions: Audio Cassette
Members Wishing: 0
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