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The B.S. Factor
The BS Factor
Author: Arthur Herzog
Fakery and hypocrisy in American communications are the subjects of this outspoken—and hilarious—book. Uncovering our thought-pollution problem for perhaps the first time, Arthur Herzog exposes Executalk ("name of the game" for "point" or "purpose," "ball-park estimate" for "rough guess"), Quote Facts (opinions made to seem like fact...  more »
ISBN-13: 9780140038231
ISBN-10: 014003823X
Publication Date: 5/30/1974
Rating:
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3 stars, based on 2 ratings
Publisher: Penguin (Non-Classics)
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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