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Attack of the Customers: Why Critics Assault Brands Online and How To Avoid Becoming a Victim
Attack of the Customers Why Critics Assault Brands Online and How To Avoid Becoming a Victim
Author: Paul GIllin
Customers don't suffer in silence anymore. Today they make their gripes public on the branded websites of the very businesses they attack. Online customer attacks have struck some of America?s biggest brands, and the volume and scope is growing dramatically. You no longer have the luxury of time to respond. An attack can go global in a matter of...  more »
ISBN-13: 9781479244553
ISBN-10: 1479244554
Publication Date: 11/30/2012
Pages: 258
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Publisher: CreateSpace Independent Publishing Platform
Book Type: Paperback
Members Wishing: 0
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