Eugene Foley teaches up and coming artists, musicians, songwriters, managers and independent talent owners the key element regarding the most important topic in the music business, and one that is often ignored these days, Artist Development. He knows the areas that people generally need the most help with. He turned those needs into an educational primer that presents a solid overview about Artist Development, along with several other important topics that beginners and intermediates should know more about if they expect to compete in this business. He includes numerous topics: artist development techniques, improving your songwriting, press kit design, choosing advisors, publicity, radio promotion, music videos, touring, record companies, distribution, music publishing, and alternative career options. This book is a helpful resource for anyone trying to advance their career in this dynamic industry. Each section is full of valuable information and presented with Foley's direct and engaging style.
"It's impossible to successfully play the game, if you don't know the rules!" Eugene Foley

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