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Where's Your WOW?: 16 Ways to Make Your Competitors Wish They Were You!
Where's Your WOW 16 Ways to Make Your Competitors Wish They Were You Author:Robyn Freedman-Spizman, Rick Frishman Are you a CEO, manager, or entrepreneur? A consultant, author, or speaker? Or a doctor, lawyer, idea person, or inventor? Whoever you are, and whatever you do, you have a unique WOW factor--that special element only you can deliver to your business that will satisfy and delight your customers and clients. And whether you already have a dream ca... more »reer whose potential you want to maximize, or are just starting to make your way in your profession, you need to target that seed of success that will put you on the map and make you a household name. Where's Your Wow? is a step-by-step guide to developing what makes you unique--your signature style--and will help you to:
Envision your success
Find your unique edge--and sharpen it
Know your customer
Apply to the present what you learn from the past
Create alliances
Hire people smarter than you
Spread the word
Stay hungry
Put people first
Using Robyn and Rick's Winning system to systematically build a personal brand will boost the profitability of your business. Not through some ?magic formula,? but a carefully crafted program that takes into account the wisdom and secrets of hundreds of people who have achieved WOW success.« less