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Chasing Youth Culture and Getting it Right: How Your Business Can Profit by Tapping Today's Most Powerful Trendsetters and Tastemakers
Chasing Youth Culture and Getting it Right How Your Business Can Profit by Tapping Today's Most Powerful Trendsetters and Tastemakers
Author: Tina Wells
Understand and market to the newest wave of millennialsWhether you're a business professional trying to decode the $43 billion youth market, a marketer looking for a message that connects, or an entrepreneur trying to develop youth-oriented products, Chasing Youth Culture and Getting It Right gives you an unparalleled field guide to the newest w...  more »
ISBN-13: 9781118004050
ISBN-10: 1118004051
Publication Date: 4/26/2011
Pages: 224
Edition: 1
Rating:
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 1
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